Facebook announced some major changes last week; in addition to the long-awaited and widely-acclaimed 'Big Merge' of Ads Manager and Power Editor (yay!) there was also some not-so-good news as, following an investigation by news outlet ProPublica, the platform announced that ‘with immediate effect’ it was removing self-reported targeting categories due to their misuse by some advertisers. Not sure what that means? Stay with me, partner. WORD OF THE WEEK: I will also completel